Our Strategic Services
Public Affairs
How you interact and engage with policy makers, stakeholders, decision makers and the public at large is crucial. The strategy, planning and relationship building in this arena are integral to your success. Our wide experience in public affairs on every level will help you meet your goals each and every day. Public Policy
Public Policy touches nearly everything we do in life. Whether you have your own business, work at a mid-large size corporation, are in an association, serve a nonprofit or foundation -- local, state and federal legislation and ordinances affect you. We monitor public policy at all levels of government, share key intelligence on trends and outcomes and will advise you on what comes next in the process and how best to engage. Government Affairs
Knowledge, relationships and experience are key to navigating any level of government and finding success. The approach and avenues you take to communicate, advocate, build strategic outreach and form your key messages make all the difference in leading to the right outcomes for you or your industry. With years of experience in government on all levels, we know how to interact efficiently and understand what it will take to be successful. Advocacy
Building support for an issue and conveying that support to policy makers whether through call to actions, e-newsletters, personal outreach, letter to the editors, Op-Ed's, earned media, educational materials and grassroots mobilizing is essential. We can help you in these areas and a variety of others to make sure your support of a particular cause, issue or idea is delivered in a strategic and effective way. Messaging
Building concise, clear and compelling key messages will help you advance your goals and define your success with the public, policy makers, on public policy or with your organization in general. Our experience will help you focus on what these key messages should be and the why behind them. Whether its creating strong communications plans, bullet points, talking points, proactive or reactive media statements, FAQs, Q&As, one pagers, media releases or advisories, call to actions, message points for TV, print or radio interviews, email or outreach messaging and in person or virtual meeting messaging in general, let's make sure your messaging is effective.Spokesperson Work
We have many years of on-the-record experience and can serve as your direct link to the media, if needed, for you or your business. Additionally, we can help you strategically decide who from your organization should speak to the media or an audience as your spokesperson, depending on the level of the matter or situation. Lastly, we can prep your spokesperson for an interview or public speaking engagement with strategic key message points and share how to respond to certain questions or curveballs. Media Relations / PR
Knowing how and when to communicate with the media is crucial. We can help you in many ways including communications plans, media lists, press releases, media advisories, PR outreach, media follow-up, strategic messaging, rapid response, proactive or reactive statements, preparing and placing Op-Eds, facilitating editorial board meetings, interviews, developing media pitches, identifying opportunities and scheduling with media. Whether it's placement online, in print, on TV, on radio or podcast, we can help. Issues Management
More often than not, critical issues will need special attention whether they happen unexpectedly or are of upmost importance to you or your organization's objective. How you plan for these scenarios or respond to the sudden unforeseen shifts will define your brand or future progression. Innovative, strategic thinking will help you meet these challenges in any form they might become pronounced. When a crisis is looming, potential policy change becomes apparent or is needed, rapid response timeliness is crucial, reputations are on the line, FAQ's are appropriate, or proactive strategy to build trust and credibility with your audience is necessary, we are here for you. Community Engagement
No matter who your audience is, how you engage with them, listen to them, connect with them and work with them is fundamental to mutually beneficial value and progress. Having worked on many large-scale public facing economic development projects, as well as other internal call to actions with different organizations and associations, we know how to engage effectively to create positive change and forward progress. Communications
How you communicate internally, externally, proactively, reactively, during a crisis, during the good times, with the public, with employees, with stakeholders and with the media is integral to your brand, reputation, growth and success. Communications is the key to not only getting your message out clearly, but also to inspiring others of the value you or your business bring and the real results you're delivering. Strategic communications, no matter what the reason or occasion, is always a good idea. Strategic Counsel
Having strong strategic counsel to advise on complex issues and find solutions to the problems you face is imperative. If you have a political hurdle, a policy matter, a messaging issue, a unique media inquiry, a plan you need to create or implement, a crisis you have never faced, a need for an advocacy effort, trouble getting attention for your cause or endeavor, or simply need someone with widespread high level experience to use as a sounding board for what moves to make next, we can serve as your strategic counsel.
Relationship Management
The old proverb goes it's not what you know, but who you know. Building, growing and fostering relationships through active and compelling communication is indispensable. With years of working with the media, government, stakeholders, business executives, civic leaders, entrepreneurs, investors and connectors, we have an established network and understand the fundamentals needed for ongoing relationship management. 